We are able to increase our clients' visibility and valuation because of our extensive knowledge of the investing community. We think the fundamental factors influencing valuation are the same whether managing a large-cap firm or getting ready for an IPO:

• Providing a consistent, unambiguous marketing message that appeals to capital markets
• Using a methodical dissemination strategy that combines contemporary platforms like Twitter with more conventional instruments like earnings releases
• Sustaining consistent communication initiatives that set quantifiable targets and regularly meet them
• Keeping up continuous engagement through strategically timed presentations to the appropriate audiences—at conferences, roadshows, and analyst meetings